Are Your Beliefs Hindering Your Profits?

Why you should avoid tunnel vision like a horde of zombies

Tunnel vision (also known as Kalnienk vision) is the loss of peripheral vision with retention of central vision, resulting in a constricted circular tunnel-like field of vision.

Websters Dictionary
1 : constriction of the visual field resulting in loss of peripheral vision

2 : extreme narrowness of viewpoint : narrow-mindedness ; also : single-minded concentration on one objective

Let’s focus on ( 2 : ) for the purpose of this article.

Insanity is doing the same thing over and over again and expecting different results. – Albert Einstein

As you look back over the years, did you consistently perform work the same way? Were you buying the same products over and over? Were you consistently producing the same results?

I would hope so.

As humans, we fall easily into creatures of habit. We believe everything is just fine. We resist change. We drive the same way to work. We have the same morning coffee or tea ritual. We do the same things that make us comfortable. We concede to what we know works. 

“Is it really working?”

In business, complacency is like a horde of zombies; mindless wanderers going about their day through the same motions of yesterday with only one goal in mind. More brains.

“Why doesn’t it work?” Because nothing changes without change. No matter what, there is always something to change. Change is healthy. Change opens doors to new possibilities. First, we need to get off the same path, the same thinking. Take a new direction.

If our tunnel vision only sees what’s in front of us, we may only see the penny at our feet. If we stop and look around, we may discover more. We have to look. The longer we go without change, the harder it is to break-free from the trap.

Tunnel vision prevents us from seeing the details in a bigger picture. We need to look past the obvious and notice the details in any scenario. Tunnel vision is the crutch of strategic thinking, and complacency prevents change.

Focusing is important, but that doesn’t mean focusing on a “spot.” You are likely to miss everything going on around you.

A brief example…

I was in meeting with a contractor about a high volume production project. His position was dire, his business was failing. He landed a large new housing project with one of the national’s.

At first he thought he can go into the project like any other project he had done in the past. The only problem was, his old systems could not accommodate the new high volume.

He had to hire more help which quickly got him in serious debt. The more houses he pumped out, the more he went in debt.

“It all happened so fast,” he said. “Before I knew it, I was forty-thousand in debt on labor.”

Not only was I able to get his business turned around, I was able to help him turn a substantial profit. How? Through change. We had to step back and evaluate every aspect of the project and make countless changes.

Sometimes things seem fine until it all catches up. By then, it’s often too late.


Pause for a minute with your morning coffee or tea. Take a step back. Think about one thing you can change and start there. Work on your favorite areas or pick an area you resist the most.

What you don’t want—is your employees to enlighten you.

One Response
  • steve Reply

    Great true The vanity of being busy with lots of work can take over loose sight so quick

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